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News

Barbie, Mattel and OpenAI

TechCrunch on MSN · 2d
OpenAI and Barbie-maker Mattel team up to bring generative AI to toymaking, other products
Barbie-maker Mattel and OpenAI have teamed up to bring generative AI to the toymaking and ever-expanding pipeline of IP repackaging.
Mint · 19m
Barbie, UNO to get tech makeover? Mattel partners with Sam Altman's OpenAI to bring AI-powered products
As part of the partnership, Mattel will also use tools like ChatGPT Enterprise to boost creativity and streamline operations across the company
Tom's Guide on MSN · 2d
Barbie just got an AI glow-up — here’s what Mattel and OpenAI are building next
Mattel, the company behind beloved toys like Barbie, is partnering with OpenAI to bring AI to the toy aisle before the end of the year. In a new collaboration announced this week, Mattel confirmed it will use OpenAI’s generative models,
1d
Barbie's about to get a brain — and it's powered by OpenAI
Barbie's going AI. Mattel, the company behind Barbie and Hot Wheels, is teaming up with OpenAI to build AI-powered toys.
2don MSN
Mattel Inks Deal With OpenAI For Fan Experiences
The partnership will see AI products brought to develop and bolster fan engagement, including potentially with attractions ...

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