Apple objected to a European trademark filing from a Chinese keyboard maker because the logo the company wanted to use was ...

Well, Apple’s at it again. The company that never fails to galvanize the masses has stirred up a fresh debate with its latest logo controversy. Apple, in case you’ve yet to hear, is taking on ...

The EU has partly granted Apple’s opposition to a trademark application from a Chinese company with a citrus-shaped logo.

Apple is one of the most popular brands in the world, and you don’t have to be a “techie” to instantly recognize the chrome “bitten apple” logo that has become synonymous with simplicity and quality.

If you’ve bought an Apple Watch recently, you may have noticed a logo with a ring of green leaves on the side of the outer box. Elsewhere on the packaging, the same symbol appears alongside the phrase ...

Apple is well-known for its love of the so-called golden ratio, an “extreme and mean” mathematical ratio that designers as far back as the third-century B.C. identified as most likely to lead to ...

Porsche's anniversary tribute reunites the brand with a tech sponsor that hasn't appeared on its race cars in decades ...

Apple could be considering a return of the iconic backlit Apple logo on future MacBook models, if a newly published patent is anything to go by. Photo by Wes Hicks on Unsplash Once a common sight in ...