How one era changed everything about the culture — and why we’re so nostalgic for its creations. Gen X How one era changed everything about the culture — and why we’re so nostalgic for its creations.

Generation X is often referred to as "the forgotten generation," and that rings true in various facets of life—including retirement. As far back as the turn of the century, the financial media's ...

Gen X learned who we were while sitting in front of the VCR, rewinding the same moments until they stuck.

Gen Xers have often been the discounted or forgotten generation, but a new joint report might change some marketers' minds about whom they target. Now in their peak expenditure years, Gen Xers have ...

“Androgyny,” “apathy” and other words and ideas that defined America’s last monoculture. By Alexandra Jacobs Generation X meant different things to different people but, for everyone, it meant coming ...

Although I am a millennial myself, I have to give credit where it’s due. Gen X did a lot of things right. Born between 1965 and 1980, and often referred to as the "middle child generation," Gen X has ...