An effort by President Trump’s administration to curb advertising for pharmaceutical drugs on television is posing a potential marketing hurdle for some of the country’s largest drugmakers while ...

As Health and Human Services secretary, Robert Kennedy Jr. is a menace to us all and ought to be removed as soon as possible. But he’s right about one matter, and, in a break from his usual practice ...

In 2025, the U.S. Food and Drug Administration (FDA or the Agency) issued a surprising number of enforcement letters to ...

Of all of the Trump administration’s policy initiatives, this might be the one with the widest base of non-MAGA support. On Tuesday, the White House announced that it planned to make it much more ...

WASHINGTON — Health Secretary Robert F. Kennedy Jr. and other administration officials are vowing a crackdown on deceptive drug ads, but the effort is likely to face multiple headwinds, including ...

Big changes could be coming to pharmaceutical advertising on TV, potentially causing problems for the broadcasters and networks that get paid to host those commercials. TV watchers have become all too ...

Though spending on pharmaceutical TV ads picked up last month following a summer slump, the third quarter’s overall total still paled in comparison to the preceding periods this year. In Q3, the top ...

With the arrival of new fall programming, television viewers will once again be bombarded with advertisements for prescription drugs. But a recent executive order signed by President Trump has taken ...

Amid rapidly evolving media consumption habits and a federal push to limit direct-to-consumer drug advertising, pharma companies in 2026 and beyond are on track to continue their migration away from ...

President Donald Trump signed a memo Tuesday that directs the FDA and other agencies to step up enforcement against ubiquitous prescription drug ads on TV, websites and social media. The industry's ...