A new Google patent for a wearable “gaze tracking” technology (US patent #8,510,166) has fantastical implications for how advertising could evolve in a world full of head-mounted interfaces such as, ...
Basic eye-gaze tracking systems often use a signal such as blinking the eyes to indicate this choice. However, blinking is not often ideal. For example, in combat situations, pilots' eyes might dry up ...
Web giant Google is looking to monetise its wearable computing project Google Glass by measuring how long users gaze at advertisements in their glasses. The firm has been granted a patent for its Gaze ...
Methods for detecting early signs of autism spectrum disorder (ASD) are primarily observational, spanning from parent reports to clinical evaluation. But researchers at Cleveland Clinic Children’s ...
Advertisers spend heaps of cash on branding, bannering, and product-placing. But does anyone really look at those ads? Google could be betting that advertisers will pay to know whether consumers are ...
Understanding how people visually browse their surroundings and direct their gaze in specific situations is a long-standing goal among psychology researchers. Past studies suggest that humans exhibit ...
Tools that record precisely where people are looking are common in science fiction, but so far they've failed to materialize in everyday life. While social and cognitive psychologists continue to use ...
Eye tracking can differentiate children with autism spectrum disorder (ASD) from children without ASD but with other developmental problems (non-ASD). At present, ASD is identified using subjective ...
How will you interact with the Internet of Things in your smart home of the future? Perhaps by looking your connected air conditioning unit in the lens from the comfort of your sofa and fanning your ...
Apple on Tuesday was granted a patent for an advanced gaze-tracking graphical user interface that could one day see implementation in Macs, iPhones, iPads or even a future version of the Apple TV. As ...