One of the beautiful (and sometimes frightening) parts of social media is that anyone can have an audience. And that’s especially true for TikTok — an app with over 1 billion active users and an ...

Instagram is putting the kibosh on intimate live chats. Going forward, you can only go live if you have at least 1,000 followers on a public account. This could be disappointing for new creators ...

Businesses thrive on two critical factors: visibility and customer satisfaction. Achieving these may require innovative approaches. In my experience, two highly effective strategies are going live on ...

Though Instagram Live first debuted in November 2016, the extremely online reality of recent years seems to have breathed a new life into going live on the platform. By mid-2020, Instagram Live had ...

Besides Amazon-owned streaming platform Twitch and YouTube Live, TikTok is the hottest place for online creators from all corners of the internet to set up a livestream (sorry, Instagram). Before you ...

Whether it’s on Instagram, Facebook or other social media platforms, live video content provides fun and welcome variation to your social media strategy. It allows for more connection between your ...

TikTok has launched a new way for content creators to connect with their fans: by going live. However, this is not open to everyone and even if your account can do it, it's not too simple. Here is ...

Opinions expressed by Entrepreneur contributors are their own. Have you seen those successful entrepreneurs live streaming with confidence and thought, “I wish I could have the courage to do it too?” ...

Whether it’s Doja Cat shaving off her eyebrows or Justin Baldoni explaining whatever it is he has going on with Blake Lively, anything can happen when you go live. That’s what makes it so engrossing ...