When the FTC proposed its consumer reviews and testimonials rule in 2023 (discussed here), it included a provision targeting so-called “review hijacking” — the practice of reusing reviews written for ...
NARB Affirms NAD's Tru Niagen Decision, Reinforcing Scrutiny of Health Claims In April, we covered the National Advertising Division's (NAD) decision involving Tru Niagen, a nicotinamide riboside ...