If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. Now, the reason this perfume has everyone freaking out because ...

That’s hot! Paris Hilton is expanding her fragrance empire with ICONIC, marking her 30th perfume since she launched her fragrance business in 2004. Over the last 21 years, Hilton’s learned a thing or ...

Paris Hilton has done so many cool things over the years, including creating a successful fragrance line. Since 2005, Hilton has created nearly 30 different fragrances, earning a cult-like following.

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. While some early aughts trends might be better left in the ...

She may be credited with inventing the selfie, but she’s accomplished far more — from running her own media company to ...

Blue Origin’s all-female crew of space travelers is set to journey to the stars on April 14—but before their expedition begins, the group sat down with Elle for the magazine’s digital April cover. The ...

Paris Hilton Fragrances ICONIC Eau de Parfum is Hilton’s newest perfume, which she released exclusively with Ulta. It’s her 30th perfume, which she released in partnership with the NYC-based Parlux.