Nike's reputation tanked after its Olympic ad misfired. It also faces new challenges from XX-XY Athletics about supporting ...

I’m calling it now: Nike’s best shoe of 2024 isn’t an Air Force 1 or Air Jordan by way of Travis Scott. It’s not even the ...

Catalan radio station RAC1 also reported news of a deal being agreed between the La Liga soccer club and the American ...

Nike did not sleep on Saquon Barkley’s sensational weekend move, making an ad out of the viral moment. The Philadelphia ...

Barcelona’s renewed sponsorship deal with Nike is all but confirmed, yet it falls short of solving the club’s ongoing ...

Following its latest collab with the GOAT in tennis, Nike salutes the women in the basketball ... s rise from rookie to WNBA All-Star. Shop the new Jordan Heir Series shoes below.

New Nike CEO Elliott Hill has promoted Chief Legal Officer Ann Miller to executive vice president of global sports marketing, a move he called "a testament to the value she brings" to the footwear ...

After Philadelphia Eagles star running back Saquon Barkley created an iconic moment with his backward hurdle in Sunday's win over the Jacksonville ...

Paul George talks about being on the cover of NBA2K, where his signature sneaker line ranks, and the conspiracy of him ...

All six PWHL teams will hit the ice in freshly designed Bauer jerseys when the pro hockey league's second season kicks off ...

the C1ty feels instantly familiar but remains unique enough to chart its own course through Nike’s expansive and ever-growing catalog of riffs, reissues and collaborations that play with palettes but ...