Go turn on your kitchen faucet. We’ll wait. What do you see? Chances are, the water that’s gushing out looks perfectly clear, in every way unremarkable and ready for drinking. But just because your ...

When it comes to the irony of fate, you wouldn't think of Bugatti. The brand, mostly known for its outrageous power figures and record-breaking top speeds, released the apex-hungry monster Chiron Pur ...

Apparently, even some Bugatti owners consider the real-world ramifications of a $3.6-million, 1,500-horsepower car. The Chiron Pur Sport is proof. Somewhere, perhaps between the helipad and the ...

When Angela Richardson had her first thought about creating a non-toxic line of household cleaning products, it was when she came to the realization that there truly weren’t many eco-friendly ...

If you think you know your perfect foundation shade, be prepared to question everything. After all, you’ve never had shade options like this. PUR is launching 100 shades of foundation and concealer ...

It's not every day that you see a Bugatti Chiron drifting, but to celebrate reaching the halfway point of production of the Chiron Pur Sport, Bugatti sent a driver out in one to smoke some tires. On ...

Pur Water Filters develops water filtration products. The company's products include faucet-mounted, pitcher and refrigerator filters. Pur Water Filters focuses on ease of use and effective ...

“You drive today’s sports cars, super cars, and 100 miles per hour feels like 50. In our car, it’s the opposite. Inverse correlation—50 miles an hour feels like 100, or more. When you drive a car like ...

Why make one derivative of your hypercar when you can—and should—have two very distinct versions, each of which takes the already wild base car's attributes to the extreme? That's the thought-process ...