Linking radio station tuning data to consumer purchase information is the best way to ensure that radio advertising is being heard by consumers who are eager to listen, so says a report from Nielsen ...
Modern radios are often digital affairs, in which the frequency is derived from a stable crystal oscillator and varied through a microprocessor controlled frequency synthesiser. It won’t drift, and it ...
Is it fair to compare podcasting with broadcast radio? In a word, no. The two are totally different animals, with broadcasting by definition attempting to reach a broad audience and the podcast ...
Years ago, it was relatively common for radio stations to give away special radios that tuned only to one station: theirs. The novelty radios were essentially transistor radios with the normal tuning ...
Broadcasting since 1974, 91.9 KCSS has been the voice of Stan State. An entirely student-run station that gives learners a ...
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