Walmart claims its programmatic advertising platform and ads API are ready for primetime. On Friday, Walmart Media Group (WMG), the retail giant’s advertising arm, released a self-serve portal so ...
Walmart Inc.’s WMT second-quarter fiscal 2026 results highlight the retailer’s evolving business model in the rapidly expanding digital advertisement space. Walmart Connect, the company's U.S. digital ...
Walmart’s new in-store advertising initiatives are selling ad spots on screens and in the store’s audio feed. Walmart’s new in-store advertising initiatives are selling ad spots on screens and in the ...
Walmart and Roku are piloting a new feature that aims to make shopping from TV ads more seamless, according to a press release. Roku viewers who are served Walmart ads via the streaming service can ...
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