Criteo is now a default data partner for all of Dentsu’s retail media buys. On Friday, Dentsu and Criteo announced a ...

If there’s one safe prediction heading into Cannes this year, it’s that AI will be everywhere: in panels, on yachts and ...

If there’s one safe prediction heading into Cannes this year, it’s that AI will be everywhere: in panels, on yachts and ...

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If there’s one safe prediction heading into Cannes this year, it’s that AI will be everywhere: in panels, on yachts and splashed across every DOOH ad within a 10-kilometer radius of the Croisette. But ...

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AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are transforming digital media and marketing, from data, privacy, identity and ...

The Trade Desk on Thursday announced its first native app built for use with a separate cloud or data warehouse. It’s called ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

Meta changes up its strategy for tackling improper AI advertising; ICE is proving bad for business; and agencies are worried about their jobs.