News

According to the study OOH stands out with a significant 13.3% increase in ad awareness compared to digital media, TV and C ...
Estontec Group’s fast-growing adtech brand AdZ is hiring a Sales Manager to drive digital media sales and client growth. This ...
Deepali brings over 30 years of extensive experience in brand building, marketing, and corporate reputation management across ...
In a session that went right into the crux of an existential question for OOH, Vikram Sakhuja and Rajiv Raghunath explored ...
In this OAC 2025 panel, Rajiv Raghunath moderated a discussion with Alok Jalan from Laqshya Media Group, Shekhar ...
Spotify has launched a fresh out-of-home campaign across Indian cities, creatively linking Bollywood music with relatable ...
Percol, a UK-based premium coffee brand known for its Fairtrade credentials, has launched in India through Continental Coffee ...
In one of the most honest conversations at OAC 2025, top minds came together to discuss why OOH is being commoditised and how ...
Eye-catching displays come alive when the raindrops begin to fall - clouds moves aside to reveal a plate full of steaming hot pakodas on the billboard, perfectly capturing that magical monsoon craving ...
At OAC 2025, CKA Birla Group’s Group CMO, Deepali Naair, and Rapport Chrome’s President, Vinkoo Chakraborty, engaged in a compelling dialogue, exploring OOH's strategic evolution, its role in a ...
To explore how AI is transforming the OOH advertising landscape, marketing minds from different industries came together for ...
Vincent Lam, Founder and Chairman of Asiaray Media Group, in his candid and inspiring presentation on Day 2 of OOH ...