Under Armour has recently had problems in both its direct-to-consumer and wholesale businesses. Although annual sales through its direct-to-consumer channels increased to about $2.3 billion in fiscal ...

PUMA Hoops is thrilled to announce the release of the All-Pro NITRO Gold Rush PE, designed in collaboration with the NBA ...

Following the launch of the new Adidas-Mercedes merchandise, it has been revealed that team principal Wolff broke a key rule ...

As evidence, in 2020, temporary factory shutdowns, dealer closures, and shifted product launches, led Harley to cede massive market share, down around 800 basis points, to 42% in 2020. Since then, it ...

Instead of buying new shoes, just try these seven easy steps to make your dishwater gray sneakers look bright white again.

Since its inception in 2015, Parisian brand Satisfy has become one of the most stylish names in the running space. Renowned ...

PUMA has applied the concept of "less is more" to their latest Mostro "Leather" sneakers. The sneakers were first introduced to PUMA fans in 1999 and after more than two decades, the brand is bringing ...

We are less than four weeks away from WTR Live: Brand Strategy Summit Europe 2025 – WTR’s biggest European event, taking ...

New Balance added another global talent to its roster in January 2023, when Japanese MLB star Shohei Ohtani joined. After ...

The English pop star, and Speedcat muse, opens up to V about her latest partnership with the athletics brand, New Year’s ...

In 2014, Rihanna began a four-year partnership with athletic apparel company Puma and served as the brand’s global ambassador and creative director. She also launched her own line of footwear and ...

Puma SE is shipping far fewer Chinese-made sneakers to the US as the trade war between the countries heats up.