As the ongoing US tariffs fuel uncertainty across global trade and regional growth, Campaign asks brand and agency leaders ...

To celebrate its 100 th birthday, popular beer brand Corona fully leans into its association with beach culture. The AB InBev brand—which proclaims that it’s synonymous with the beach—launched a new ...

A seasoned leader and Campaign’s Greater China Agency Head of the Year in 2024, Liza Zhang will oversee MSL, Publicis ...

A seasoned leader and Campaign’s Greater China Agency Head of the Year in 2024, Liza Zhang, will oversee MSL and Publicis ...

WPP has reported a 2.7% like-for-like drop in revenue less pass-through costs to $3.3 billion (£2.48 billion) for Q1 2025.

Unlimited access to all Campaign Asia-Pacific content and its archive of 70,000+ articles,. No monthly limits!

Spikes Asia 2025 concluded last night in Singapore with Ogilvy named Network of the Year, Colenso BBDO Auckland and ...

Campaign celebrates ingenuity, impact, and excellence in crafting distinctive events across diverse markets in the region.

As technology races ahead, a new kind of consumer is emerging—one who wants smart solutions powered by AI, but also the ...

Campaign Indonesia speaks with Mondelez International executives about the Oreo Space Dunk campaign, which launched Oreo ...

As technology races ahead, a new kind of consumer is emerging—one who wants smart solutions powered by AI, but also the ...