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That’s why we track consumers’ needs, wants, hopes, fears, and intentions at unprecedented speed and scale – to detect unanticipated trends before they happen, react quickly to breaking news, predict business and market performance, pinpoint and conquest persuadable consumers, and activate and measure high-yield marketing strategies.

Oct 11, 2023 · Additional insights from the Netflix data show: 50% of respondents who say they would cancel their Netflix plan due to a price increase also report they have become more price sensitive over the last 12 months.; Ad-free plan subscribers index as the most likely to be concerned about a recession, and so cost-cutting may be seen as a priority.; The 35-54 crowd are the most likely to fall off ...

Nov 6, 2024 · This is just a glimpse of the insights available to CivicScience clients. Want to see the full picture? Let’s talk. With Election Day in the rearview and former President Donald Trump securing re-election, CivicScience examined how Americans are feeling in the wake of the results.

Oct 30, 2024 · ’90s Nostalgia Could Make For A Powerful Tool For Brands . Brands, such as McDonald’s, have utilized nostalgia to their advantage, but how much of an impact does playing off of nostalgia specific to the ‘90s have on consumers? CivicScience data show it may be a wise strategy for brands to keep the ‘90s in their strategy – 42% of …

Sage, CivicScience's AI analytics assistant, delivers detailed answers to your plain-English consumer insights questions, driven by our database of 5+ billion poll responses already trusted by customers such as Target, Bank of America, and Google.

Apr 10, 2023 · Even though some may think these shoes are “ugly,” Crocs has utilized brand collabs to become “cool” again. The footwear company has released numerous limited-edition clogs with celebrities, including Justin Bieber, which sold out in 90 minutes.. When it comes to future collaborations, a quick look at favorability data from CivicScience Insight Store shows that the Kardashians could be ...

Nov 26, 2024 · This is just a sneak peek at the thousands of consumer insights available to CivicScience clients. Discover more data. As the holiday season approaches, it would be wise for retailers to pay close attention to the youngest generation of consumers – Gen Alpha. Born after 2010, Gen Alpha is growing up in a digitally connected world, where trends, preferences, and shopping influences are ...

Aug 22, 2023 · CivicScience frequently tracks unexpected consumer insights like these, for even more insights, get in touch. Americans love their coffee – CivicScience data show 85% of adults are coffee drinkers.

Nov 20, 2024 · One significant challenge is the delay in the opening dates for FAFSA applications. Typically, the FAFSA application period begins in October, giving students plenty of time to apply for financial aid before early action or early decision deadlines.